Best Editions of 2023

Read time: 3 minutes & 44 seconds

I spent a white trying to think of a quirky acronym for these awards.

The NOTYA’s 2023 is the best I’ve got.

The Networker Of The Year Award 2023.

Where I recognise the editions that drove the most engagement in terms of reads, replies, clicks, and votes.

And the nominations are…

#36 – The 7-11-4 Sales Rule, And How Networking Plays a Role

Summary

Breaking down the 7-11-4 Sales Rule introduced by Google, a formula they created to help you land more sales, and explaining how networking plays its part.

Key Points:

1. How to get someone to interact with you and your company for 7 hours (easier than you think).
2. What it takes to get 11 touch points with prospects.
3. Creating 4 ‘locations’ you meet your prospects to lead to a sale.
4. How networking plays its part in all three stages, and what to be aware of.

📖 Read Edition Here

#32 – A Salespersons Biggest Networking Hurdle: Their Manager

Summary

Sometimes the biggest networking challenge for salespeople is from within; their manager. But it’s a relationship that can be managed, with this edition explaining some simple ways to do so.

Key Points:

1. Aligning your expectations and getting on the same page from the get go.
2. Setting realistic networking goals with your manager.
3. Building a business case and a plan of action to present to your manager.

📖 Read Edition Here

#28 – Joining Conversations at Networking Events

Summary

A guide helping you navigate how to join conversations, finding the best groups to approach, and most importantly, ensuring the conversation flows.

Key Points:

1. Who to pick out in the room – the different groups and dynamics to look out for.
2. Practical advice on how to join different conversations and groups.
3. The onus on you as the ‘joiner’ to allow others to continue conversations.

📖 Read Edition Here

#19 – Crafting The Perfect Introduction

Summary

Inspired from Clay Herbert’s excellent TED Talk; The Best Way To Answer “So What Do You Do?”. This edition is the antidote to addressing the most common question you receive at networking events.

Key Points:

1. Shoot for intrigue, not for information – this gets people wanting to find out more.
2. Clay’s perfect introduction formula – which not only helps with your introduction at events, but clarifying your target audience too.
3. The magic package – linking your perfect intro to a compelling story.

📖 Read Edition Here

#17 – Leaving Conversations at Networking Events – Without Appearing Rude

Summary

A guide giving you practical suggestions on how to politely and easily exit conversations, to help you avoid staying in conversations too long and not maximising your networking time.

Key Points:

1. The reality of conversations at networking events is many are too afraid to leave them.
2. Polite phrases to use to exit conversations – that don’t include saying you need the toilet.
3. Remembering that everyone is at the event for the same reason.

📖 Read Edition Here

And the winner is…

🎉 🏆 Edition #28: Joining Conversations at Networking Events 🏆 🎉

Upon analysing all editions, this didn’t come as a huge surprise.

Because struggling with knowing how to join conversations is most common networking challenge I’ve received from new subscribers.

So I was glad to address it, provide some practical advice, and see it went down as intended!

Not read it?

Take 4 minutes to swat up on it ready to attack conversations at events next year (metaphorically speaking).

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